If you are in the world of network marketing and trying to establish yourself, you have no doubt, heard of the many objections and negative thoughts people have about the world of network marketing. While there are many viable and honest network marketing programs all over the internet today, it's image cannot help but become tarnished by the fraudulent and dishonest claims that have plagued Network Marketing for several years.
Pyramid schemes, which are fraudulent forms of network marketing, have created a great deal of hesitation in people all over the world. Therefore, when you approach anyone about your MLM opportunity, you are likely going to find a multitude of objections, particularly because many people think you want their money and you are going to run away with it.
The most valuable assets you can possess in network marketing are honesty and integrity. People are generally, by nature, trusting people until they have been burned, had a family member burned, or even a friend or associate burned. It is your job as a network marketer to gain their trust. You cannot expect a stranger who has heard all the negative stories about network marketing or affiliate programs to trust you just because you say they should -- you have to earn it.
HONESTY
To build trust in people you meet and try to recruit into your network marketing business, you have to have the trait of honesty. If you are not honest, people can generally sense it. For example, if you tell people they can earn 'THOUSANDS' overnight, they are going to know you are being less than honest, in an instant. Here are some ways to portray honesty in your network marketing business:
1. Always be upfront about the earning possibilities. Do not exaggerate. If you have made
thousands in a month or a few months, it is acceptable to say that. However, if you have only made a hundred or so in a month, you need to let them know that as well. Every person knows that it takes a while to generate income it does not always come easy.
2. Provide Proof. If you are promoting success in a short amount of time, prove it. You can provide copies of bank statements or email records (With personal information deleted or crossed out of course). No person will believe what you have to say, if you cannot back it
up with data and documentation.
3. Do not claim to make money without having to work at it. Unless you win the lottery, you
cannot generate a profit without having to do some work, and not even then. With the
lottery you have to purchase the ticket, choose the numbers (unless you choose quick pick),
and of course it is not free. Do not mislead potential network marketers; they generally go into it knowing they have to put forth some effort.
4. Stories 'sell' hype 'fails'. Tell your story. When speaking with people in person, over the
internet, tell them your story and how you experienced success. However, you should be
honest about it. If you struggled with network marketing for years before creating your
specific program, it took you a while to create and implement, and still did not see a profit
for a longer period of time, you need to say this. People will generally listen, if you are
genuine. If you feed them hype, chances are you will hit a brick wall with them.
5. Of course, you have to be compelling and create an interest in your system. Just be honest
about it - it's the best policy!
INTEGRITY
Honesty and integrity go hand in hand. If you expect to become a success as a network marketer within the world of the internet, integrity is a key factor. Let us look at a few ways that people expect integrity.
1. If you promise something, keep the promise. As an example, if you tell your customers you
will personally show them how to succeed, you had better do it. If you offer any type of
promise, it is imperative that you make good of it. You will lose clients and potentials quick
as nothing, if you fail to keep promises.
2. If you offer a guarantee to refund money if they are not satisfied. Refund the money right
away; of course, you can request information as to why they are not satisfied in efforts to
improve your program and system.
3. Build relationships with recruits based on complete honesty.
4. Promote only solid and real products and services
In conclusion, you cannot hope to become successful in network marketing without possessing the traits of both honesty and integrity. You will find much more success if you keep both at the forefront in your business.
